Skip to search formSkip to main contentSkip to account menu

commercial

Known as: commercials 
National Institutes of Health

Related topics

Related topics

1 relation
Advertisements

Papers overview

Semantic Scholar uses AI to extract papers important to this topic.
2020
2020
Neural response to fast food commercials in adolescents predicts intake.
BACKGROUND Food advertising is a major contributor to obesity, and fast food (FF) restaurants are top advertisers. Research on… 
Highly Cited
2011
Highly Cited
2011
Use of “Entertainment” Chimpanzees in Commercials Distorts Public Perception Regarding Their Conservation Status
Chimpanzees (Pan troglodytes) are often used in movies, commercials and print advertisements with the intention of eliciting a… 
Highly Cited
2009
Highly Cited
2009
Alcohol portrayal on television affects actual drinking behaviour.
AIMS Alcohol portrayal in movies and commercials is generally positive and might stimulate young people to drink. We tested… 
2009
2009
Commercial as context for other commercials : Threat or Opportunity ?
Most commercials designed to elicit affective reactions do not appear in isolation but frequently together. Consequently, a… 
Highly Cited
2008
Highly Cited
2008
Exposure to slim images in mass media: television commercials as reminders of restriction in restrained eaters.
OBJECTIVE The aim of the present study was to explore the effects of exposure to slim images and diet-related products in… 
Highly Cited
2007
Highly Cited
2007
Reducing Children's Susceptibility to Commercials: Mechanisms of Factual and Evaluative Advertising Interventions
The aim of this study was to investigate how factual and evaluative interventions modify the effects of television advertising… 
2005
2005
Inspiring or dispiriting? The effect of diet commercials on snack food consumption in high school and college-aged women.
OBJECTIVE Recent research offers conflicting views of whether women high in dietary restraint are inspired or demoralized after… 
Highly Cited
2002
Highly Cited
2002
Robust Sound Modeling for Song Detection in Broadcast Audio
This paper describes the development of an audio fingerprint called AudioDNA designed to be robust against several distortions… 
Highly Cited
1994
Highly Cited
1994
The paradoxical effect of diet commercials on reinhibition of dietary restraint.
Although many studies have explored the mechanism by which dietary restraint becomes disinhibited, few have examined how… 
Review
1978
Review
1978
Effects of drug commercials on young viewers.
Surveys reveal that exposure shapes children's views of the amount of sickness in society and the efficacy of medicinal cure or… 
By clicking accept or continuing to use the site, you agree to the terms outlined in our Privacy Policy (opens in a new tab), Terms of Service (opens in a new tab), and Dataset License (opens in a new tab)