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Known as: Advertisement 
Works consisting of publicly distributed notices, usually as paid announcements in mass media such as newspapers, magazines, or on billboards. They… 
National Institutes of Health

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3 relations
Broadcast MediaRadio communicationscommercial

Papers overview

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Review
2005
Review
2005
At the Intersection of Emotion and Cognition
Divergent trajectories characterize the aging mind: Processing capacity declines, while judgment, knowledge, and emotion… 
Highly Cited
2005
Highly Cited
2005
Value From Regulatory Fit
Where does value come from? I propose a new answer to this classic question. People experience regulatory fit when the manner of… 
Highly Cited
2004
Highly Cited
2004
Health literacy : a prescription to end confusion
To maintain their own health and the health of their families and communities, consumers rely heavily on the health information… 
Highly Cited
2004
Highly Cited
2004
The Role of Social Comparison in the Effect of Magazine Advertisements on Women's Mood and Body Dissatisfaction
Abstract This study aimed to investigate the role of social comparison processes in women's responses to images of thin-idealized… 
Highly Cited
2001
Highly Cited
2001
Path Creation as a Process of Mindful Deviation
Entrepreneurs are embedded in structures from which they attempt to depart. It is to explicate this notion of agency that the… 
Highly Cited
2001
Highly Cited
2001
Integrating text and pictorial information: eye movements when looking at print advertisements.
Viewers looked at print advertisements as their eye movements were recorded. Half of them were told to pay special attention to… 
Highly Cited
2000
Highly Cited
2000
Eye Fixations on Advertisements and Memory for Brands: A Model and Findings
The number of brands in the marketplace has vastly increased in the 1980s and 1990s, and the amount of money spent on advertising… 
Review
1998
Review
1998
Development of eating behaviors among children and adolescents.
The prevalence of obesity among children is high and is increasing. We know that obesity runs in families, with children of obese… 
Review
1995
Review
1995
SEXUAL SELECTION, HONEST ADVERTISEMENT AND THE HANDICAP PRINCIPLE: REVIEWING THE EVIDENCE
  • R. Johnstone
  • Biological reviews of the Cambridge Philosophical…
  • 1995
  • Corpus ID: 40322800
(i)  To find out whether a mating preference could have initially evolved for adaptive reasons, one must determine whether the… 
Highly Cited
1979
Highly Cited
1979
THE ROARING OF RED DEER AND THE EVOLUTION OF HONEST ADVERTISEMENT
In many large animals, changes in fighting ability within breeding seasons or across the lifetime of individuals are related to… 
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