Sethi model

Known as: Sethi Advertising Model 
The Sethi model was developed by Suresh P. Sethi and describes the process of how sales evolve over time in response to advertising. The rate of… (More)
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Topic mentions per year

Topic mentions per year

1998-2015
01219982015

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2016
2016
We conducted individual and ecologic analyses of prospectively collected data from 839 injured bicyclists who collided with… (More)
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2015
2015
Contingency theory suggests that various environmental, organizational and managerial factors will influence an organization’s… (More)
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2015
2015
 
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2013
2013
It is proven in this paper that, under certain conditions, the closed-loop Nash equilibrium of the Sethi advertising model is… (More)
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2012
2012
C3 Glomerulonephritis (C3GN) is a recently described disorder that typically results from abnormalities in the alternative… (More)
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2008
2008
We consider the Melvin Twist of AdS5×S5 under U(1)×U(1) isometry of the boundary S3 of the global AdS5 geometry and identify its… (More)
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2007
2007
1. Ronald A. editor. Physicians’ Desk Reference. Montvale: Medical Economics Company; 1999. 2. Moffat AC, Osselton DM, Widdop B… (More)
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2005
2005
In "Optimism and Fundamentalism," we (Sethi & Seiigman, 1993) indicated that members of the fundamentalist faiths (e g , Muslims… (More)
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2000
2000
A case history of an Australasian international enterprise is analysed to detect the causal factors in the difficulties this firm… (More)
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1998
1998
The ability of a neural network to generalise is dependent on how representative the training patterns were of the whole data… (More)
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