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Sethi model

Known as: Sethi advertising model 
The Sethi model was developed by Suresh P. Sethi and describes the process of how sales evolve over time in response to advertising. The rate of… 
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Papers overview

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Review
2011
Review
2011
1. Vettor R, Milan G, Rossato M, Federspil G. Review article: adipocytokines and insulin resistance. Aliment Pharmacol Ther 2005… 
2010
2010
In the 21st century, there has been a growing concern for the degradation of the environment from large quantities of CO2 and… 
1997
1997
This paper studies the problem of register allocation and scheduling for Dual-Load-Execute (DLE) architectures. These are… 
1992
1992
A major challenge facing computer architects today is designing cost-effective hardware that executes multiple operations… 
Review
1989
Review
1989
This article surveys the relationship between the mass media and the government in Tanzania with respect to the implementation of…