Internet branding

Known as: Ebranding, E-branding, Online Branding Company 
Internet branding (also referred to as Online branding) is a brand management technique that uses the World Wide Web as a medium for positioning a… (More)
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Papers overview

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2013
2013
Purpose – Given the dramatic technology-led changes that continue to take place in the marketplace, researchers and practitioners… (More)
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2012
2012
This paper is concerned with increasing the reliability with respect to debris impact of computing systems on board satellites… (More)
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2010
2010
This paper clarifies the role of branding among academic SME 1 studies. It shortly introduces different streams of branding… (More)
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Highly Cited
2009
Highly Cited
2009
Securely storing and using credentials is critical for ensuring the security of many modern distributed applications. Existing… (More)
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2008
2008
While the spatial resolution of remotely sensed data has improved, multispectral imagery is still not sufficient for urban… (More)
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2006
2006
Borrowing from the theory on ecology, the author put forwards the concepts of brand niche and the measuring of brand niche… (More)
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2005
2005
This study explores the e-brand building and communication strategies of a small sample of UK-based internet companies, including… (More)
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2002
2002
The Multi-angle Imaging SpectroRadiometer (MISR) consists of nine cameras pointing from nadir to an extreme of 70.5 in the view… (More)
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2001
2001
The Multi-angle Imaging SpectroRadiometer (MISR) is an Earth-observing sensor, which provides global retrievals of aerosols… (More)
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1998
1998
This paper describes the preflight and inflight calibration approaches used for the Advanced Spaceborne Thermal Emission and… (More)
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