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Very important person or celebrity

National Institutes of Health

Papers overview

Semantic Scholar uses AI to extract papers important to this topic.
2020
2020
Keeping up with the Kardashians. Anthropomorphizing surgical airway training using celebrity FONA
2018
2018
Data on customer perceptions on the role of celebrity endorsement on brand preference
Review
2015
Review
2015
Reading celebrity gossip magazines [Book Review]
Review(s) of: Reading celebrity gossip magazines, by McDonnell, Andrea M., Polity Press, Bristol, 2014, ISBN 9 7807 4568 2198… 
Review
2014
Review
2014
PENGARUH CELEBRITY ENDOSER TERHADAP NIAT BELI KONSUMEN: STUDI PADA PROSUK STICKER APLIKASI JEJARING SOSIAL LINE
This study aimed to examine the effect of celebrity endorsers towards consumer purchase intentions by using a research model… 
2014
2014
PENGARUH CELEBRITY ENDORSER TERHADAP KEPUTUSAN PEMBELIAN HIJAB MELALUI MEDIA INSTAGRAM
Berkembangnya lingkungan bisnis saat ini menyebabkan semakin ketatnya kompetisi atau persaingan bagi para pelaku bisnis… 
2014
2014
HUBUNGAN PENGGUNAAN CELEBRITY (BAND NOAH) SEBAGAI ENDORSER TERHADAP BRAND IMAGE PRODUK SEPEDA MOTOR YAMAHA MIO GT BERDASARKAN PERSEPSI MAHASISWA UNIVERSITAS WIDYATAMA BANDUNG
2014
2014
The risks and responsible roles for psychiatrists who interact with the media.
Journalists often turn to psychiatrists for analysis of medical, social, political, and cultural events that involve human… 
2010
2010
Pengaruh Penggunaan Celebrity Endorser "Marissa Jeffryna" Terhadap Citra Merek Chatelain
Kegiatan periklanan menjadi salah satu strategi yang banyak digunakan oleh perusahaan untuk promosi dan penyampaian pesan bagi… 
2007
2007
Employee Branding: Enterprising selves in the service of the brand
Employee branding is a new twist on identity regulation. Employee branding shapes employees’ behavior so that they project the… 
2000
2000
Hospital nutrition. Celebrity gimmicks won't feed patients.
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