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Click fraud
Known as:
Invalid clicks
, Clickfraud
, Click spam
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Click fraud is a type of fraud that occurs on the Internet in pay-per-click (PPC) online advertising. In this type of advertising, the owners of…
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Related topics
Related topics
30 relations
Affiliate marketing
Alureon
Auto clicker
Botnet
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Broader (1)
E-commerce
Papers overview
Semantic Scholar uses AI to extract papers important to this topic.
Review
2015
Review
2015
Inflationary Cosmology in Modified Gravity Theories
K. Bamba
,
S. Odintsov
Symmetry
2015
Corpus ID: 2400263
We review inflationary cosmology in modified gravity such as R2 gravity with its extensions in order to generalize the…
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Highly Cited
2014
Highly Cited
2014
Characterizing Large-Scale Click Fraud in ZeroAccess
P. Pearce
,
Vacha Dave
,
+6 authors
G. Voelker
Conference on Computer and Communications…
2014
Corpus ID: 8272028
Click fraud is a scam that hits a criminal sweet spot by both tapping into the vast wealth of online advertising and exploiting…
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2014
2014
Click Fraud Detection on the Advertiser Side
Haitao Xu
,
Daiping Liu
,
Aaron Koehl
,
Haining Wang
,
A. Stavrou
European Symposium on Research in Computer…
2014
Corpus ID: 14062552
Click fraud--malicious clicks at the expense of pay-per-click advertisers--is posing a serious threat to the Internet economy…
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Highly Cited
2014
Highly Cited
2014
F-term axion monodromy inflation
F. Marchesano
,
G. Shiu
,
Á. Uranga
2014
Corpus ID: 118357763
A bstractThe continuous shift symmetry of axions is at the heart of several realizations of inflationary models. In particular…
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Highly Cited
2014
Highly Cited
2014
Detecting click fraud in online advertising: a data mining approach
R. J. Oentaryo
,
Ee-Peng Lim
,
+15 authors
D. Berrar
Journal of machine learning research
2014
Corpus ID: 2337273
Click fraud-the deliberate clicking on advertisements with no real interest on the product or service offered-is one of the most…
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Highly Cited
2010
Highly Cited
2010
Fighting online click-fraud using bluff ads
H. Haddadi
CCRV
2010
Corpus ID: 8650401
Online advertising is currently the richest source of revenue for many Internet giants. The increased number of online businesses…
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Highly Cited
2010
Highly Cited
2010
The Economics of Click Fraud
N. Kshetri
IEEE Security and Privacy
2010
Corpus ID: 15852511
Click fraud is a substantial threat in the cyberworld. Here, the author examines the contexts, mechanisms, and processes…
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Highly Cited
2009
Highly Cited
2009
Click Fraud
Kenneth C. Wilbur
,
Yi Zhu
Marketing science (Providence, R.I.)
2009
Corpus ID: 17962548
Click fraud is the practice of deceptively clicking on search ads with the intention of either increasing third-party website…
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Highly Cited
2008
Highly Cited
2008
Detecting Click Fraud in Pay-Per-Click Streams of Online Advertising Networks
Linfeng Zhang
,
Y. Guan
IEEE International Conference on Distributed…
2008
Corpus ID: 879907
With the rapid growth of the Internet, online advertisement plays a more and more important role in the advertising market. One…
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Highly Cited
2006
Highly Cited
2006
Learning user interaction models for predicting web search result preferences
Eugene Agichtein
,
Eric Brill
,
S. Dumais
,
R. Ragno
Annual International ACM SIGIR Conference on…
2006
Corpus ID: 10872113
Evaluating user preferences of web search results is crucial for search engine development, deployment, and maintenance. We…
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