Click fraud

Known as: Invalid clicks, Clickfraud, Click spam 
Click fraud is a type of fraud that occurs on the Internet in pay-per-click (PPC) online advertising. In this type of advertising, the owners of… (More)
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Papers overview

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2014
2014
Click fraud is a scam that hits a criminal sweet spot by both tapping into the vast wealth of online advertising and exploiting… (More)
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2014
2014
Click fraud—malicious clicks at the expense of pay-per-click advertisers—is posing a serious threat to the Internet economy… (More)
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2013
2013
Click Fraud Bots pose a significant threat to the online economy. To-date efforts to filter bots have been geared towards… (More)
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2010
2010
Click fraud is a substantial threat in the cyberworld. Here, the author examines the contexts, mechanisms, and processes… (More)
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Highly Cited
2010
Highly Cited
2010
Online advertising is currently the richest source of revenue for many Internet giants. The increased number of online businesses… (More)
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2009
2009
Click fraud" is the practice of deceptively clicking on search ads with the intention of either increasing third-party website… (More)
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Highly Cited
2008
Highly Cited
2008
With the rapid growth of the Internet, online advertisement plays a more and more important role in the advertising market. One… (More)
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2007
2007
We propose new techniques to combat the problem of click fraud in pay-per-click (PPC) systems. Rather than adopting the common… (More)
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2006
2006
We describe a new type of threat to the Internet infrastructure, in the shape of a highly efficient but very well camouflaged… (More)
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Highly Cited
2005
Highly Cited
2005
In pay-per-click online advertising systems like Google, Overture, or MSN, advertisers are charged for their ads only when a user… (More)
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