public service announcement

Known as: Public Service Ads, PSA, Public Service Advertising 
Works consisting of announcements which promote programs, activities, or services of federal, state, or local governments or those of non-profit… (More)
National Institutes of Health

Papers overview

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Highly Cited
2015
Highly Cited
2015
During the past two decades, the state of the natural environment has become an increasingly important concern in our society… (More)
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2010
2010
BACKGROUND Determining optimal methods for preventing suicide continues to be an elusive goal. AIMS The study examines benefits… (More)
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2010
2010
Web-based media often present multiple sources of influence, such as mass media and peers, within one interface. When individuals… (More)
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2010
2010
Public service announcements (PSAs) are non-commercial advertisements aiming to improve knowledge, attitudes and/or behavior. No… (More)
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Highly Cited
2008
Highly Cited
2008
This paper examines whether the “soft” information contained in the text of management’s quarterly earnings press releases is… (More)
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2003
2003
Several conceptual points are made concerning communication in games of asymmetric information. Equilibrium refinements of Sender… (More)
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Highly Cited
2002
Highly Cited
2002
OBJECTIVES This study examined the relative perceived effectiveness of 30 antidrug public service announcements (PSAs) and… (More)
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Highly Cited
2001
Highly Cited
2001
OBJECTIVES This study evaluated the effectiveness of targeted televised public service announcement campaigns in reducing… (More)
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Highly Cited
1994
Highly Cited
1994
Children in the United States spend more time watching television than they do in any other activity except sleep. Given the… (More)
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1992
1992
BACKGROUND Although many smokers report making attempts to quit, few seek help or are successful in their attempts. Some of the… (More)
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