Youth and digital media: a policy research agenda.

@article{Montgomery2000YouthAD,
  title={Youth and digital media: a policy research agenda.},
  author={Kathryn C. Montgomery},
  journal={The Journal of adolescent health : official publication of the Society for Adolescent Medicine},
  year={2000},
  volume={27 2 Suppl},
  pages={
          61-8
        }
}
At a time when researchers are still sorting out the complex relationship between adolescents and the mass media, the entire nature of the media system is undergoing dramatic change. The explosive growth of the Internet is ushering in a new digital media culture. Youth are embracing the new technologies much more rapidly than adults. In addition, because of their increased spending power, youth have become a valuable target market for advertisers. These trends have spurred the proliferation of… CONTINUE READING

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