Women Play Sport, But Not on TV

  title={Women Play Sport, But Not on TV},
  author={Cheryl Cooky and Michael A. Messner and Robin Hilary Hextrum},
  journal={Communication \& Sport},
  pages={203 - 230}
One of the long-standing trends in research on gender in sports media is the lack of coverage of women’s sport and the lack of respectful, serious coverage of women’s sport. In this article, we critically interrogate the assumption that the media simply provide fans with what they “want to see” (i.e., men’s sports). Using quantitative and qualitative analysis, we examine 6 weeks of the televised news media coverage on the local news affiliates in Los Angeles (KABC, KNBC, and KCBS) and on a… 

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