Willingness to pay for a public health checkup program: assessment by the travel cost method.

@article{Ohshige2004WillingnessTP,
  title={Willingness to pay for a public health checkup program: assessment by the travel cost method.},
  author={Kenji Ohshige and Shunsaku Mizushima and Osamu Tochikubo},
  journal={[Nihon koshu eisei zasshi] Japanese journal of public health},
  year={2004},
  volume={51 11},
  pages={938-44}
}
OBJECTIVE Whether the benefit of a public health program surpasses the cost of providing the program is an important question for public service providers. This study aimed to evaluate one health checkup program provided by a municipal government by measuring the public's willingness to pay (WTP) for maintaining the program. METHODS A questionnaire-based… CONTINUE READING