Why Presence Occurs: Evolutionary Psychology, Media Equation, and Presence

@article{Lee2004WhyPO,
  title={Why Presence Occurs: Evolutionary Psychology, Media Equation, and Presence},
  author={Kwan Min Lee},
  journal={Presence: Teleoperators & Virtual Environments},
  year={2004},
  volume={13},
  pages={494-505}
}
Despite the intense interest in the phenomena of presence, there have been limited attempts to explain the fundamental reason why human beings can feel presence when they use media and/or simulation technologies. This is mainly because previous studies on presence have focused on what questionswhat are the causes and effects of presence?rather than the why question. The current paper tries to solve this problem by providing an elaboratedand probably controversialaccount of the fundamental… CONTINUE READING
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