Who Tube? How YouTube’s News and Politics Space Is Going Mainstream

  title={Who Tube? How YouTube’s News and Politics Space Is Going Mainstream},
  author={A. May},
  journal={The International Journal of Press/Politics},
  pages={499 - 511}
  • A. May
  • Published 2010
  • Sociology
  • The International Journal of Press/Politics
  • In its drive to make a profit and avoid copyright challenges, YouTube, the largest online video platform, is becoming a more hospitable place for news organizations that are targeting the medium’s young audience with an attractive fare of raw video and light content. But this changing YouTube environment appears to be less welcoming to the politically motivated online operations that found a voice there in the 2008 presidential election. This article explores the developments and tracks the… CONTINUE READING
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