When should a leader apologize and when not?

  title={When should a leader apologize and when not?},
  author={Barbara Kellerman},
  journal={Harvard business review},
  volume={84 4},
          72-81; 148
When corporate leaders or the organizations they represent mess up, they face the difficult decision of whether or not to apologize publicly. A public apology is a risky move. It's highly political, and every word matters. Refusal to apologize can be smart, or it can be suicidal. Readiness to apologize can be seen as a sign of character or one of weakness. A successful apology can turn enmity into personal and organizational triumph--while an apology that's too little, too late, or too… CONTINUE READING

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