When Tex and Tess Carpenter Build Houses in Texas: Moderators of Implicit Egotism

@article{Pelham2015WhenTA,
  title={When Tex and Tess Carpenter Build Houses in Texas: Moderators of Implicit Egotism},
  author={Brett W Pelham and Carvallo Mauricio},
  journal={Self and Identity},
  year={2015},
  volume={14},
  pages={692 - 723}
}
Implicit egotism is an unconscious preference for things resembling the self. Four studies provided unprecedented evidence for implicit egotism. Study 1 used census data to show that men disproportionately worked in 11 traditionally male occupations whose titles matched their surnames (e.g., baker, carpenter, farmer). Study 2 used statewide marriage records to show that people disproportionately married others who shared their birthday numbers. Study 3 showed that men named Cal and Tex… Expand
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Implicit Egotism
  • B. Pelham
  • Encyclopedia of Personality and Individual Differences
  • 2020

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