What Makes a Repulsive Frog So Appealing: Memetics and Fairy Tales

@article{Zipes2008WhatMA,
  title={What Makes a Repulsive Frog So Appealing: Memetics and Fairy Tales},
  author={J. Zipes},
  journal={Journal of Folklore Research},
  year={2008},
  volume={45},
  pages={109 - 143}
}
  • J. Zipes
  • Published 2008
  • Sociology
  • Journal of Folklore Research
  • This essay explains why it is important to explore and to apply theories from the sciences and social sciences, such as biology, memetics, evolutionary psychology, and cultural anthropology, in order to grasp why tales from oral tradition are transformed and stick with us as memes. I have already discussed this topic in my book, Why Fairy Tales Stick: The Evolution and Relevance of a Genre (2006), and here I endeavor to elaborate some of my theses in more detail, and, I hope, with greater… CONTINUE READING
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