What's Different about Social Media Networks? A Framework and Research Agenda

  title={What's Different about Social Media Networks? A Framework and Research Agenda},
  author={Gerald C. Kane and Maryam Alavi and Giuseppe Joe Labianca and Stephen P. Borgatti},
  journal={MIS Quarterly},
Recent years have witnessed the rapid proliferation and widespread adoption of a new class of information technologies, commonly known as social media. Researchers often rely on social network analysis (SNA) in attempting to understand these technologies, often without considering how the novel capabilities of social media platforms might affect the underlying theories of SNA, which were developed primarily through studies of offline social networks. This article outlines several key… CONTINUE READING
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