Corpus ID: 40777446

Web journalism : from the inverted pyramid to the tumbled pyramid

  title={Web journalism : from the inverted pyramid to the tumbled pyramid},
  author={Jo{\~a}o Canavilhas},
  • João Canavilhas
  • Published 2007
  • As the main news writing technique (though one still at issue in professional and academic contexts), the inverted pyramid model is usually implied when we discuss journalism. By using the inverted pyramid technique, journalists organise information from the most relevant in the lead to the least relevant at the bottom, of course following their own criteria. But how will readers react when faced with several optional reading paths? Do 
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