Web 2 . 0 Techniques for Search Engine Optimization : Two Case Studies

  title={Web 2 . 0 Techniques for Search Engine Optimization : Two Case Studies},
  author={Ross A. Malaga},
Search engine optimization (SEO) is a process that seeks to achieve a high ranking in the search engine results for certain search words or phrases. This process typically involves making certain changes to a site, as well as acquiring links from other sites. One aspect of SEO that has begun to receive much attention by practitioners is the use of Web 2.0 sites and technologies. Knowledgeable practitioners are beginning to use Web 2.0 to achieve multiple high search engine rankings for a chosen… CONTINUE READING

From This Paper

Figures, tables, results, connections, and topics extracted from this paper.
4 Extracted Citations
14 Extracted References
Similar Papers

Citing Papers

Publications influenced by this paper.

Referenced Papers

Publications referenced by this paper.
Showing 1-10 of 14 references

Sandbox or No Sandbox??

  • A. MacDonald
  • Retrieved May
  • 2008
Highly Influential
9 Excerpts

" Top Sites

  • D. K. Goldstein
  • 2008

" Welcome to Technorati

  • J. Zhang, A. Dimitroff
  • 2008

The State of Search Engine Marketing 2007

  • R. Sen
  • 2007

" The impact of metadata implementation on webpage visibility in search engine results ( Part II )

  • A. Dimitroff
  • " Information Processing and Management
  • 2005
1 Excerpt

Information retrieval based on historical data

  • A. Acharya, M. Cutts
  • U. S. Patent
  • 2005

Similar Papers

Loading similar papers…