WTF: the who to follow service at Twitter
@inproceedings{Gupta2013WTFTW, title={WTF: the who to follow service at Twitter}, author={Panjak Gupta and A. Goel and Jimmy Lin and A. Sharma and D. Wang and R. Zadeh}, booktitle={WWW '13}, year={2013} }
WTF ("Who to Follow") is Twitter's user recommendation service, which is responsible for creating millions of connections daily between users based on shared interests, common connections, and other related factors. This paper provides an architectural overview and shares lessons we learned in building and running the service over the past few years. Particularly noteworthy was our design decision to process the entire Twitter graph in memory on a single server, which significantly reduced… CONTINUE READING
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