Virtual Reality: A Simple Substitute or New Niche?

  title={Virtual Reality: A Simple Substitute or New Niche?},
  author={Victoria Verkerk},
  journal={Information and Communication Technologies in Tourism 2022},
  • Victoria Verkerk
  • Published 2022
  • Business
  • Information and Communication Technologies in Tourism 2022
Since 2020, the tourism industry worldwide has been devastated as a result of the COVID-19 pandemic. Governments across the globe imposed strict national lockdowns in order to curb the spread of the pandemic, with negative effects on tourism. This forced many tourism companies and organizations to turn to virtual reality (VR) to survive. As a consequence, numerous tourism scholars began to question whether VR would replace conventional tourism after COVID-19. The study aims is to address this… 


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