Virtual Cultivation: Online Worlds, Offline Perceptions

@article{Williams2006VirtualCO,
  title={Virtual Cultivation: Online Worlds, Offline Perceptions},
  author={D. Williams},
  journal={Journal of Communication},
  year={2006},
  volume={56},
  pages={69-87}
}
  • D. Williams
  • Published 2006
  • Psychology
  • Journal of Communication
  • The first longitudinal, controlled experiment of a video game explored the presence of cultivation effects due to play. Over the course of 1 month, participants in an online game changed their perceptions of real-world dangers. However, these dangers only corresponded to events and situations found in the game world, not other real-world crimes. This targeted finding is at odds with the broader spreading activation postulated by some cultivation researchers. The results, their implications for… CONTINUE READING
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