Virtual Communities as Platforms for Product Development: An Interpretive Case Study of Customer Involvement in Online Game Development

@inproceedings{Holstrm2001VirtualCA,
  title={Virtual Communities as Platforms for Product Development: An Interpretive Case Study of Customer Involvement in Online Game Development},
  author={Helena Holstr{\"o}m},
  booktitle={ICIS},
  year={2001}
}
Information technology has changed not only the way in which we do business, but also the way in which many products and services are developed. As a structure for communication and interaction, information technology makes it possible to interweave actors such as vendors and customers in organizational processes. This paper explores how interaction in virtual communities can transform the process of product development. It does so on the basis of an interpretive case study conducted at the… CONTINUE READING

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Improving Packaged Software through Online Community Knowledge

  • Scandinavian J. Inf. Systems
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