Vicarious Learning in New Product Introductions in the Early Years of a Converging Market

  title={Vicarious Learning in New Product Introductions in the Early Years of a Converging Market},
  author={Raji Srinivasan and Pamela R. Haunschild and Rajdeep Grewal},
  journal={Management Science},
T developments combine previously distinct technologies that result in converging markets. In converging markets, firms from different industries compete against each other, often for the first time. We propose that firms introducing new products in converging markets will learn vicariously from other firms in the market. Further, we propose that this learning will vary across the dual-technology frontier (DTF), where the high-technology frontier (HTF) and low-technology frontier (LTF) map onto… CONTINUE READING
9 Citations
71 References
Similar Papers


Publications citing this paper.


Publications referenced by this paper.
Showing 1-10 of 71 references

Industrial innovation: Success, strategy, trends

  • R. Rothwell
  • M. Dodgson, R. Rothwell, ed. The Handbook of…
  • 1994
Highly Influential
6 Excerpts

Follow the leader: Mimetic isomorphism and entry into new markets

  • H. A. Haveman
  • Admin. Sci. Quart. 38 593–627.
  • 1993
Highly Influential
7 Excerpts

The Luminous Landscape discussion forum

  • H. M. Merklinger
  • (December 8),…
  • 2005
Highly Influential
1 Excerpt

Making the next move: How experiential and vicarious learning shape the locations of a chain’s acquisitions

  • J.A.C. Baum, S. X. Li, J. M. Usher.
  • Admin. Sci. Quart. 45 766–801.
  • 2000
Highly Influential
3 Excerpts

Economic sources of inventive activity

  • J. Schmookler
  • J. Econom. Hist. 22(March) l–20.
  • 1962
Highly Influential
4 Excerpts

Similar Papers

Loading similar papers…