Value Creation in eBusiness: Exploring the Impacts of Internet-Enabled Business Conduct

  title={Value Creation in eBusiness: Exploring the Impacts of Internet-Enabled Business Conduct},
  author={Gunnar E. Christensen and Leif B. Methlie},
  booktitle={Bled eConference},
This research seeks to explore value creation through e-business by emphasizing the impacts of Internet-enabled business conduct. We assume that firms may reap the benefits of engaging in e-business only if they are able to develop, adopt and use Internet-enabled business models (e-business models). Moreover, e-business value is created only if firms adopt e-business models that respond to relevant value drivers. Value drivers are certain key aspects of the business model that play a key role… CONTINUE READING
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