VARIABLES OF THE IMAGE OF TOURIST DESTINATION

@inproceedings{Olimpia2008VARIABLESOT,
  title={VARIABLES OF THE IMAGE OF TOURIST DESTINATION},
  author={Ban Olimpia},
  year={2008}
}
The image of a destination is more than a distinguishing element; it is a component of the supply and brings more value to it. The image of a destination can be the decisive component, while the other elements re relatively alike (1). The image of a tourist destination is strongly connected to the image of a country, the image of a nation and the image of a place. The image of a place is formed for a receiver naturally by accumulating experiences with that place, the use of the sources of… CONTINUE READING

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