Utopia, nostalgia, and femininity: visually promoting the Chinese Dream

  title={Utopia, nostalgia, and femininity: visually promoting the Chinese Dream},
  author={Zhen Sun},
  journal={Visual Communication},
  pages={107 - 133}
  • Zhen Sun
  • Published 1 February 2019
  • Sociology, Art
  • Visual Communication
The concept of the Chinese Dream has become a primary developmental goal of the Chinese Communist Government since it was put forth by Xi Jinping in 2012. It has been promoted through different forms of media, of which propaganda posters have played a dominant role. The propaganda discourse regarding the Chinese Dream has been mainly articulated in both the verbal text in official documents and the visual text in the posters. This study focuses on analyzing the visual images represented in the… 
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