Using qualitative research methods in biomedical innovation: the case of cultured red blood cells for transfusion

  title={Using qualitative research methods in biomedical innovation: the case of cultured red blood cells for transfusion},
  author={Catherine Lyall and Emma King},
  booktitle={BMC Research Notes},
Qualitative research has a key role to play in biomedical innovation projects. This article focuses on the appropriate use of robust social science methodologies (primarily focus group studies) for identifying the public’s willingness and preference for emerging medical technologies. Our study was part of the BloodPharma project (now known as the Novosang project) to deliver industrially generated red blood cells for transfusion. Previous work on blood substitutes shows that the public prefers… CONTINUE READING
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