Using explicit linguistic expressions of preference in social media to predict voting behavior

Abstract

Probably the major approach to making predictions or recommendations about user behavior is by pairing unambiguous indicators of preference with attributes of the users who have given those indications. However, since the necessary preference data is often difficult to obtain, it is considered very valuable and often held closely by vendors and advertisers… (More)
DOI: 10.1145/2492517.2492538

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