Using a model of social dynamics to predict popularity of news

  title={Using a model of social dynamics to predict popularity of news},
  author={Kristina Lerman and Tad Hogg},
Popularity of content in social media is unequally distributed, with some items receiving a disproportionate share of attention from users. Predicting which newly-submitted items will become popular is critically important for both companies that host social media sites and their users. Accurate and timely prediction would enable the companies to maximize revenue through differential pricing for access to content or ad placement. Prediction would also give consumers an important tool for… CONTINUE READING
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