Corpus ID: 56349450

Using Service Logic Business Model Canvas in Lean Service Development

@inproceedings{Ojasalo2015UsingSL,
  title={Using Service Logic Business Model Canvas in Lean Service Development},
  author={J. Ojasalo},
  year={2015}
}
  • J. Ojasalo
  • Published 2015
  • Purpose. The purpose of this paper is to propose an approach for using Service Logic Business Model Canvas in the lean service development, and visa versa. So far, the literature on business logics for service or business models does not utilize the ideas of lean development. There is a clear knowledge gap in the intersections of the three research areas: business logics for service, business models, and lean development. The present article addresses this knowledge gap. Design/methodology… CONTINUE READING

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