• Corpus ID: 220403538

Using Online Implicit Association Tests in Opinion Polling

@article{Smeaton2020UsingOI,
  title={Using Online Implicit Association Tests in Opinion Polling},
  author={Alan F. Smeaton and Hyowon Lee and Niamh Morris and David Hanley},
  journal={ArXiv},
  year={2020},
  volume={abs/2007.04183}
}
Opinion polls have now become a very important component of society because they are now a defacto component of our daily news cycle and because their results influence governments and business in ways which are not always obvious to us. However, polling is not always accurate and there have been some really inaccurate polling results which have had major influences on the world going back to the 1930s but also as recently as just the last 3 or 4 years. In this paper we analyse the phenomenon… 

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