Using English information in non-English web search

  title={Using English information in non-English web search},
  author={Wei Gao and John Blitzer and Ming Zhou},
The leading web search engines have spent a decade building highly specialized ranking functions for English web pages. One of the reasons these ranking functions are effective is that they are designed around features such as PageRank, automatic query and domain taxonomies, and click-through information, etc. Unfortunately, many of these features are absent or altered in other languages. In this work, we show how to exploit these English features for a subset of Chinese queries which we call… CONTINUE READING

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