User Acceptance of Computer Technology: A Comparison of Two Theoretical Models

@article{Davis1989UserAO,
  title={User Acceptance of Computer Technology: A Comparison of Two Theoretical Models},
  author={Fred D. Davis and R. Bagozzi and P. R. Warshaw},
  journal={Management Science},
  year={1989},
  volume={35},
  pages={982-1003}
}
  • Fred D. Davis, R. Bagozzi, P. R. Warshaw
  • Published 1989
  • Economics
  • Management Science
  • Computer systems cannot improve organizational performance if they aren't used. Unfortunately, resistance to end-user systems by managers and professionals is a widespread problem. To better predict, explain, and increase user acceptance, we need to better understand why people accept or reject computers. This research addresses the ability to predict peoples' computer acceptance from a measure of their intentions, and the ability to explain their intentions in terms of their attitudes… CONTINUE READING

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