Use of Semantic Co-relation in Target Audience Profiling

  title={Use of Semantic Co-relation in Target Audience Profiling},
  author={Siaw Ling Lo and Dong Mei Shan and Viridis Liew},
  journal={2013 Fourth Global Congress on Intelligent Systems},
With more companies doing businesses on social media, how can a company stand out from the increasingly crowded social space to find prospective customers from the audience in social media? It remains a challenge to sift through the huge amount of social media data, integrate the information and correlate among the different keywords or entities to form a more comprehensive view. The proposed solution aims to combine social media data and semantic linked data to extract relevant information and… CONTINUE READING