Understanding the bear: A portrait of Russian business leaders
@article{Puffer1994UnderstandingTB, title={Understanding the bear: A portrait of Russian business leaders}, author={Sheila M. Puffer}, journal={Academy of Management Perspectives}, year={1994}, volume={8}, pages={41-54} }
Executive Overview A new entrant has abruptly and dramatically appeared on the international business scene. Hibernating for most of this century in a long winter's sleep induced by the communist regime, the Russian bear has awakened and is now dancing to the beat of capitalism. The bear is looking for a willing Western partner, and many North Americans are eager to be asked for a dance. With the hope that they will have a smooth pas de deux and avoid stepping on each other's toes, what follows… Expand