Corpus ID: 28196305

Understanding and predicting human behaviour

  title={Understanding and predicting human behaviour},
  author={Judith L. Holdershaw and Philip Gendall},
Understanding and predicting human behaviour has been of particular interest to researchers for many years. Moreover, the assumption that knowledge of attitudes will help in the task of predicting human behaviour has formed the basis for much consumer and social research. Attitudes are assumed to play an important role in human behaviour theory as the crucial link between what people think and what they do. Ajzen and Fishbein's (1980) attitude-based questionnaire framework has been widely used… Expand
The critical human behavior factors and their impact on knowledge management system-cycles
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Submitted to the Deprtment of English in Partial Fulfillment of the Requirements for The Master ’ s Degree in Literature and Civilisation
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Subscribed Content Marketing's Attitude Problem - and How to Solve It
Marketing's attitude problem stems from the view - which has traditionally underlain research throughout the social sciences - that behaviour can be predicted from measures of beliefs, attitudes andExpand
The Theory of Planned Behaviour
The theory of Planned Behaviour is one of the models most frequently used in the literature to explore pro-environmental behaviour including recycling, travel mode choice, energy consumption, waterExpand
Attitudes and the Prediction of Behavior: A Meta-Analysis of the Empirical Literature
The relationship between attitudes and behavior has been the topic of considerable debate. This article reports a meta-analysis of 88 attitude-behavior studies that reveals that attitudesExpand
The prediction of behavior from attitudinal and normative variables
Abstract Fishbein's (1967) extension of Dulany's (1967) theory of propositional control was tested in the context of the Prisoner's Dilemma (PD) game. The theory holds that a person's behavior (B) isExpand
Predicting and Explaining Intentions and Behavior: How Well Are We Doing?
Meta-analyses of research using the theory of reasoned action (TRA) and the theory of planned behavior (TPB) show that these models explain on average between 40% and 50% of the variance inExpand
Attitudes vs Actions. 1934.
  • R. LaPiere
  • Medicine
  • International journal of epidemiology
  • 2010
The attitudinal questionnaire is rapidly becoming a major method of sociological and socio-psychological investigation and the investigator derives the ‘‘attitude’’ of non-Armenian males towards Armenian females encountered on street cars from a hundred or a thousand responses. Expand
Do Intentions Really Predict Behavior? Self-Generated Validity Effects in Survey Research
Studies of the relationship between purchase intentions and purchase behavior have ignored the possibility that the very act of measurement may inflate the association between intentions andExpand
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