Understanding and combating link farming in the twitter social network

  title={Understanding and combating link farming in the twitter social network},
  author={Saptarshi Ghosh and Bimal Viswanath and Farshad Kooti and Naveen Kumar Sharma and Gautam Korlam and Fabr{\'i}cio Benevenuto and Niloy Ganguly and Krishna P. Gummadi},
Recently, Twitter has emerged as a popular platform for discovering real-time information on the Web, such as news stories and people's reaction to them. Like the Web, Twitter has become a target for link farming, where users, especially spammers, try to acquire large numbers of follower links in the social network. Acquiring followers not only increases the size of a user's direct audience, but also contributes to the perceived influence of the user, which in turn impacts the ranking of the… CONTINUE READING
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