Corpus ID: 142061533

Understanding Attitudes and Predicting Social Behavior

@inproceedings{Ajzen1980UnderstandingAA,
  title={Understanding Attitudes and Predicting Social Behavior},
  author={I. Ajzen and M. Fishbein},
  year={1980}
}
Core text in attitude courses. Explains "theory and reasoned action" model and then applies the model to various cases. 
repository.ipb.ac.id
20,129 Citations
Highly Influential Citations
1,411
Background Citations
6,585
Methods Citations
2,332
Results Citations
391

20,129 Citations

Citation Type

Citation Type

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  • 10
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What Drives and Mediates Organic Food Purchase Intention: An Analysis Using Bounded Rationality Theory
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Consumer Behaviour Theory: Approaches and Models
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  • 54
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References

Understanding attitudes and predicting social Buy Understanding Attitudes and Predicting Social Behavior by Icek Ajzen , Martin Fishbein from Pearson Education ' s online bookshop
  • Understanding Attitudes and Predicting Social Behavior - Goodreads Understanding Attitudes and Predicting Social Behavior