Undermining children's intrinsic interest with extrinsic reward: A test of the "overjustification" hypothesis.
@article{Lepper1973UnderminingCI, title={Undermining children's intrinsic interest with extrinsic reward: A test of the "overjustification" hypothesis.}, author={Mark R. Lepper and David Greene and Richard E. Nisbett}, journal={Journal of Personality and Social Psychology}, year={1973}, volume={28}, pages={129-137} }
A field experiment was conducted with children to test the "overjustification" hypothesis suggested by self-percepti on theory—the proposition that a person's intrinsic interest in an activity may be decreased by inducing him to engage in that activity as an explicit means to some extrinsic goal. Children showing intrinsic interest in a target activity during base-line observations were exposed to one of three conditions: In the expected-award condition, subjects agreed to engage in the target…
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