Two-dimensional affective space: a new approach to orienting the axes.

  title={Two-dimensional affective space: a new approach to orienting the axes.},
  author={David John Stanley and John P. Meyer},
  volume={9 2},
What are the constructs that underlie affective experiences? Some authors have suggested Valence and Activation, whereas others have suggested Positive Activation and Negative Activation-both approaches are represented by different axis orientations in traditional two-mode (People x Adjectives) factor analysis. The authors provide new evidence for this debate by using three-mode (People x Adjectives x Occasions) parallel factor (PARAFAC) analysis to determine the appropriate axes (and hence… CONTINUE READING
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