Trust and affect: how do they impact risk information seeking in a health context?

@inproceedings{Catellier2012TrustAA,
  title={Trust and affect: how do they impact risk information seeking in a health context?},
  author={Jennifer R. Allen Catellier and Z. Janet Yang},
  year={2012}
}
This study examines college students' intention to seek information about the H1N1 flu vaccine. We specifically focused on the relationship between trust and affect and whether they work together to influence risk information seeking. Results indicated that positive affect moderated the relationship between trust and information seeking, but negative affect did not. While both positive affect and negative affect influenced risk information seeking, when combined with trust, only positive affect… CONTINUE READING