Towards Deeper Understanding of Persuasion in Software and Information Systems

@article{OinasKukkonen2008TowardsDU,
  title={Towards Deeper Understanding of Persuasion in Software and Information Systems},
  author={Harri Oinas-Kukkonen and Marja Harjumaa},
  journal={First International Conference on Advances in Computer-Human Interaction},
  year={2008},
  pages={200-205}
}
A growing number of information technology systems and services are being developed for persuasive purposes, i.e. to change users' attitudes or behaviour or both. Despite the fact that attitudinal theories from social psychology have been quite extensively applied to the study of user intentions and behaviour, computer scientists and user interface designers are not very familiar with the theories related to attitude change. Moreover, these theories are not directly applicable for developing… CONTINUE READING
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