Tool choice in innovation diffusion: A human activity readiness theory

  • Jun Sun
  • Published 2016 in Computers in Human Behavior

Abstract

The short product life cycle of information and communication technology (ICT) applications makes it critical for developers to expedite the diffusion process by reducing user resistance. At the individual level, the adoption of an ICT application largely depends on how a person is ready to use the computerized tool in place of the corresponding traditional… (More)
DOI: 10.1016/j.chb.2016.02.014

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Cite this paper

@article{Sun2016ToolCI, title={Tool choice in innovation diffusion: A human activity readiness theory}, author={Jun Sun}, journal={Computers in Human Behavior}, year={2016}, volume={59}, pages={283-294} }