The social embeddedness of academic online groups as a norm generating structure : A test of the Coleman model on norm emergence

@inproceedings{Matzat2004TheSE,
  title={The social embeddedness of academic online groups as a norm generating structure : A test of the Coleman model on norm emergence},
  author={Matzat},
  year={2004}
}
  • Matzat
  • Published 2004
This paper analyzes two questions. First, under which conditions does a norm emerge in academic online groups that prescribes members to help others during group discussions? Second, what effects does such a norm, and other social conditions, have on the contributing behavior of researchers during online discussions? It is argued that the Coleman model (1990) on the emergence of norms points to an important condition that facilitates the realization of such a norm. According to the Coleman… CONTINUE READING

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