The role of attention in the associative binding of emotionally arousing words.

@article{Maddox2012TheRO,
  title={The role of attention in the associative binding of emotionally arousing words.},
  author={Geoffrey B. Maddox and Moshe Naveh-Benjamin and Susan R Old and Angela Kilb},
  journal={Psychonomic bulletin & review},
  year={2012},
  volume={19 6},
  pages={1128-34}
}
In the present study, we examined the role of attention in modulating the memory benefit of emotional arousal for same-valence word pair associations. To assess the role of attention either at encoding or at retrieval, participants studied lists of positive, neutral, and negative words pairs under full attention, divided attention at encoding, or divided… CONTINUE READING