The impact of perceived ease of use on Internet service adoption: The moderating effects of temporal distance and perceived risk

@article{Shen2010TheIO,
  title={The impact of perceived ease of use on Internet service adoption: The moderating effects of temporal distance and perceived risk},
  author={Chung-Chi Shen and Jyh-Shen Chiou},
  journal={Computers in Human Behavior},
  year={2010},
  volume={26},
  pages={42-50}
}
Perceived ease of use is found to affect consumer’s intention toward using an Internet-based service. However, to protect online transaction security, more security verification mechanisms are established which in turn increase the complexity and difficulty of using online services. This study proposed that the importance of perceived ease of use is depending on shortvs. long-term transaction expectation, product type, and whether security concern information is presented. In certain situations… CONTINUE READING

From This Paper

Figures, tables, and topics from this paper.
12 Citations
53 References
Similar Papers

Citations

Publications citing this paper.
Showing 1-10 of 12 extracted citations

References

Publications referenced by this paper.
Showing 1-10 of 53 references

Incorporating network externalities into the technology acceptance model

  • B. Stern, M. B. Royne, T. F. Stafford, C. C. Bienstock
  • Journal of Product Innovation Management
  • 2009

A trustbased consumer decision - making model in electronic commerce . The role of trust , perceived risk , and their antecedents

  • P. A. Korgaonkar, E. J. Karson
  • Decision Support System
  • 2008

Consumer acceptance of online auctions : An extension and revision of the TAM

  • S. Taylor, P. Todd
  • Psychology & Marketing
  • 2008

Effects of consumer characteristics on their acceptance of online shopping : Comparisons among different product type

  • N. Liberman, Y. Trope
  • Computers in Human Behavior
  • 2008

Consumer trust in multiple channels : New evidence and directions for future research

  • R. L. Benedikctus, M. Brady, P. Darke, C. Voorhes
  • Brick & mortar shopping in the 21 st century
  • 2007

Effects of interface style on user perceptions and behavioral intention to use computer systems

  • G. Heal
  • Computers in Human Behavior
  • 2007

Similar Papers

Loading similar papers…