Corpus ID: 18510637

The impact of downsizing on the corporate reputation

@article{orevi2008TheIO,
  title={The impact of downsizing on the corporate reputation},
  author={Biljana Đorđevi{\'c} and Suzana Đuki{\'c}},
  journal={Facta Universitatis. Series: Economics and Organization},
  year={2008},
  volume={5},
  pages={51-62}
}
This paper deals with the downsizing influences on the corporate reputation. In this paper we stress the importance of the corporate reputation as one of the most important firm's intangible assets. This kind of resources could be a significant source of the firm's competitive advantage. After the presentation of a brief review of downsizing literature, we investigate the downsizing influence on the corporate reputation. More precisely, we investigate how downsizing influences the eight… Expand
27 Citations

Figures from this paper

THE EFFECTS OF EMPLOYEES DOWNSIZING ON ORGANIZATIONAL BEHAVIOR
  • PDF
...
1
2
3
...