The impact of cognitive styles on perceptual distributed multimedia quality

@article{Ghinea2003TheIO,
  title={The impact of cognitive styles on perceptual distributed multimedia quality},
  author={George Ghinea and Sherry Y. Chen},
  journal={BJET},
  year={2003},
  volume={34},
  pages={393-406}
}
Multimedia technology has been widely used in web-based instruction, but previous studies have indicated that individual differences, especially cognitive styles, have significant effects on users' preferences with respect to presentation of multimedia content. However, such research has thus far neglected to examine the effect of cognitive styles on users' subjective perceptions of multimedia quality. This study aims to examine the relationships among users' cognitive styles, the multimedia… CONTINUE READING

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