The emotion potential of words and passages in reading Harry Potter--an fMRI study.

Abstract

Previous studies suggested that the emotional connotation of single words automatically recruits attention. We investigated the potential of words to induce emotional engagement when reading texts. In an fMRI experiment, we presented 120 text passages from the Harry Potter book series. Results showed significant correlations between affective word (lexical… (More)
DOI: 10.1016/j.bandl.2015.01.011

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