The debate on ‘Americanization’ among economic and cultural historians

  title={The debate on ‘Americanization’ among economic and cultural historians},
  author={Volker Rolf Berghahn},
  journal={Cold War History},
  pages={107 - 130}
  • V. Berghahn
  • Published 1 February 2010
  • History
  • Cold War History
Beginning with an analysis of the debate on the usefulness of the concepts of ‘Americanization’ and ‘Westernization’, this essay reviews the recent research on the European-American relationship during the Cold War that has dealt with the cultural impact of the United States upon Europe. The second half is devoted to a discussion of relevant work on this subject in the fields of economic and business history. Overall, the article tries to bring out that those who have applied the concept of… 

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